Panther offers a broad range of services to meet our clients’ diverse marketing needs. These include strategic services and brand development, as well as a host of communication and marketing services to execute their strategies. We manage our own pre-press facilities and photography studio to expedite production and ensure quick turnaround in the most cost-effective way.

TARGETED SOLUTIONS
We develop integrated marketing solutions that meet your needs while satisfying your business goals. With the right communication mix, the right investment in each channel, and the right marketing approach, we deliver the right result each and every time.

 

BRAND BUILDING
Helping our clients build extraordinary brands is what we do best. Our design solutions are the result of years of experience, analysis and strategic thinking that is always dedicated to our clients’ specific needs. We use a cross-disciplinary approach that starts with analysis and creative, and results in final implementation that increases brand equity, and reflects positively on the bottom line. Additionally, we’re just as proud of our successful repositioning and revitalization of existing brands, as we are of defining and developing new ones.

CREATIVE SERVICES & GRAPHIC DESIGN
What you say and how you say it is essential in building a strong brand, and optimizing the return on your marketing dollars. Graphic design prepares and communicates that information, making optimal use of typography, illustration, photography, color, layout and the latest production techniques. From the most basic corporate brochures to complex multi-level marketing communications programs, the goal at Panther Marketing is to create distinctive, compelling and cost-effective solutions for our clients.

ADVERTISING
If branding is critical to building the value of companies, their products and services, then advertising is essential in communicating a company’s brand to its target audience. Panther understands advertising, and has the ability to translate features and benefits into distinctive sales messages; designs that communicate these messages to global audiences; and messages that drive results. Additionally, our targeted media buying ensures that those messages get in front of the right people, at the right time, in the most intelligent way possible – ensuring maximum results for your advertising dollars.

DIRECT MARKETING
Direct Marketing is both an art and a science. The art is using visual elements and copywriting to make an audience stop and absorb your message. The science is developing irresistible offers, prompting an audience to take a desired action, and following through with analysis to fine-tune direct marketing vehicles and maximize ROI. At Panther, we understand direct response marketing and how to make it work for you.

WEB-BASED MEDIA
We are living in a multi-media, interactive world. This is a world where “virtual reality” and business cross. The key to a successful web strategy is to apply the same quality design and marketing expertise found in traditional media to the web’s fast-paced, interactive, technology-driven environment. At Panther, the goal is always to create the optimal presentation of the product, service or brand, while maximizing the advantages of the medium: functionality, interactivity, data collection, and cost efficiencies. Meeting business objectives always comes first, with technology in its appropriate supporting role.

SALES PROMOTION & MARKETING
Delivering retail and business-to-business results through sales promotions and event marketing are among Panther’s core services. Our experience includes promotional development and implementation, sports and entertainment sponsorships, licensing, product introductions, event marketing, and trade show promotions.

PACKAGING & POINT OF PURCHASE DESIGN
Eighty percent of purchase decisions are made at the point-of-sale. So it’s critical that product packaging not only stand out and communicate clearly, but also convey the intrinsic personality of the brand. To that end, we begin by understanding the brand, researching and studying the specific retail environment, the competitors, the psychographics and the purchasing dynamics of the audience. Then we apply what we’ve learned in a package design that is clear, relevant, beautiful and in-line with your brand.

COLLATERAL MATERIALS
Sales collateral is any communication delivered to a prospective consumer or business client prior to making a sales decision, in an effort to present in-depth information regarding a given product or service. To be effective, collateral materials must be clear, targeted, and compelling. It must also maintain a consistent brand message across all business units. We have successfully created just this kind of collateral for all types of organizations.